The UFC has exploded in the last couple of years, as the sport of Mixed Martial Arts has finally started to shed the "Human cockfighting" image it held for the better part of its brief history. After it's rocky beginnings, a unified set of rules has led to the legalization of professional MMA in a number of states and provinces across North America.
Even so, with Pay-Per-View venues rising exponentially, and the UFC regularly beating boxing in PPV revenue, it has taken a while for mainstream media to acknowledge the legitimacy of MMA as a mainstream sport. Finally in the last few months this has changed for the better. First with ESPN forging a partnership with iconic MMA website sherdog.com (arguably the best source online, along with mmaweekly.com, for MMA news info) and other sports outlets such as Roger's Sportsnet, TSN, The Score, and Sports Illustrated Magazine now covering the UFC and other MMA promotions, the sport is taking off to an all new level.
Whether avid boxing fans (and often anti-UFC fans) like it or not, mixed martial arts is taking over as the leading combat sport and with the regular exciting fight cards and the never-know-what-to-expect atmosphere of just about every fight, you don't often get the boring "superfights" (de la Hoya/Mayweather anyone?). MMA is here to stay and you can only expect it to get bigger as the general public becomes more educated on the different aspects of the fight game.
2 comments:
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